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Category Management(General Merchandise)-Guangzhou
Department:
Commercial
Location:
China
Department:
Commercial
Location:
China
Job Description
1、负责Lazada 跨境 家居百货行业的类目策略制定与执行,推动业务增长和市场份额提升, 对行业整体的销售额,增长率和渗透率负责。
2、设计并实施行业策略,包括市场分析、竞品研究,以优化商品结构和提升用户体验。
3、主导行业重点项目,协调内外部资源,确保项目按时、高效完成,解决项目推进中的问题。
4、构建行业重点商家成长路径,制定并执行商家扶持计划,促进商家的健康发展和平台生态繁荣,需承担重点商家运营工作。
5、协调跨部门资源,与产品、技术、营销等部门紧密合作,确保运营策略和重点项目的落地执行。
Job Requirements
1、本科及以上学历,电子商务、市场营销或相关专业,3年以上电商平台运营经验。
2、熟悉Lazada或同类型跨境电商平台规则和运营模式,有大件品类运营经验者优先。
3、具备出色的项目管理能力,目标感强,能够独立推动项目、解决复杂问题并达成项目目标。
4、具有良好的商业敏感度和数据分析能力,能从数据中洞察行业趋势和业务机会, 能熟练使用Excel Word PPT等办公软件。
5、优秀的沟通协调能力,能够有效整合资源,推动跨部门合作,英语可以作为日常工作语言,CET6及以上。
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